Wednesday, May 28, 2008

Idea: Intimate brand messaging on t-shirts

In the previous post I introduced my idea for self messaging t-shirts (MantraTees).

Shortly afterwards I had another idea: Why not to use this concept for corporate branding? I mean to use it as a platform for brand's personal messaging to the wearer.

Below is an example of Starbucks brand asking a personal queastion to the wearer:

more brand examples coming soon.

No comments: