Saturday, April 17, 2010

A Case For Better Ideas and Less Worry About Executions

original article from Creativity online

look what reading it made me do:

click on the pic to enlarge.

my original comment (in case creativity decides not to publish it):

a case for better ideas and fretting less over the executions would do a better job in keeping up with the zeitgeist
which is more about the content and less about the looks, i.e. the message makes the medium viral and not the other way round.
To argue for "fewer ideas" might sell the book to accountants, but i seriously doubt that putting a lid on creativity would make advertising more exciting!

p.s. its ok to have lots half-baked ideas. the more the better. it keeps creative minds sharper.

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