Showing posts with label lottery. Show all posts
Showing posts with label lottery. Show all posts

Sunday, July 20, 2008

Idea: Brands sponsor online lottery

Project idea: online lottery to be sponsored by brands. A pool of brands generate 1 million fund for a special lotto website with a public guarantee that the winners will spend the money on their brands.



more info via email.

Wednesday, May 07, 2008

Idea: ZenLotto - Everybody wins.

In the past you were what you owned. Now you are what you share. (see my previous post on Lovertising).
Why not to apply this principle to lottery as well?



the idea is that the jackpot winner always shares half of the winnings either with the rest of the players (they get 50% of their investment back)... or with a special fund (i.e. called ZenFund) that invests solely in projects of public interests, i.e. builds more city green zones, renovates old buildings, etc.

the decision with whom to share the jackpot is desided randomly, by the colour of the winning number, for example.