
Hardcore star gazers might also enjoy a special lcd film wallpaper with live feed from worldwidetelescope.org and interactive space map.
a case for better ideas and fretting less over the executions would do a better job in keeping up with the zeitgeist
which is more about the content and less about the looks, i.e. the message makes the medium viral and not the other way round.
To argue for "fewer ideas" might sell the book to accountants, but i seriously doubt that putting a lid on creativity would make advertising more exciting!
p.s. its ok to have lots half-baked ideas. the more the better. it keeps creative minds sharper.