Wednesday, May 19, 2010
Idea: VoxBox for social media
How it works:
We let people record a sound with their mouth (just like beatboxing) via their webcams and store it on a special website... it could be a musical note (do,re,me,fa,so,la,si,do), imitation of a music instrument, a drone, whistle, unusual sound, etc.)... and then build an app that can put these sounds in certain musical style templates (dubstep, drum'n'base, hip hop, etc)... so it will be like social beatbox...
Since the sounds come with the visuals the program will also create a video rmx with actual faces making the sound... this will make a perfect viral video for youtube: facebook voxbox competition with different FaceBook friends circles competing for the best vox mix.
Here’s an example of music keyboard interface:
With all the usual sound machine special effects and controls.
Beatboxing is an increasingly popular style of making tunes with a mouth. Here’s a reference link to the current beatboxing champion Birdyman from UK (my favourite)
We let people record a sound with their mouth (just like beatboxing) via their webcams and store it on a special website... it could be a musical note (do,re,me,fa,so,la,si,do), imitation of a music instrument, a drone, whistle, unusual sound, etc.)... and then build an app that can put these sounds in certain musical style templates (dubstep, drum'n'base, hip hop, etc)... so it will be like social beatbox...
Since the sounds come with the visuals the program will also create a video rmx with actual faces making the sound... this will make a perfect viral video for youtube: facebook voxbox competition with different FaceBook friends circles competing for the best vox mix.
Here’s an example of music keyboard interface:
With all the usual sound machine special effects and controls.
Beatboxing is an increasingly popular style of making tunes with a mouth. Here’s a reference link to the current beatboxing champion Birdyman from UK (my favourite)
Idea: Write the future.
A small widget app that FBook users can install. It appears on the screen every few days, displays some random headline and asks if it’s likely to happen in the nearest future or not.
Second option offers to write your own headline and set the time when it’s likely to happen.
Bild-future-headlines.de would display statistical data of people votes as well as the entire archive with user generated headlines.
Users also have an option to vote for the most popular future headline.
Bild Newspaper would offer a reward, for example a bit of cash, to anyone who correctly predicts the future or picks the right headline.
Headlines can also be posted via Twitter.
Second option offers to write your own headline and set the time when it’s likely to happen.
Bild-future-headlines.de would display statistical data of people votes as well as the entire archive with user generated headlines.
Users also have an option to vote for the most popular future headline.
Bild Newspaper would offer a reward, for example a bit of cash, to anyone who correctly predicts the future or picks the right headline.
Headlines can also be posted via Twitter.
The problem with advertising...
... is that old tricks of the trade ain't working anymore!
here's an example that immediately causes a skeptical reaction:
In psychology this old trick is called " deliberate projection of personal need as fact" which means it's a sure sign of lacking thereof.
Why would a brand pay an ad agency to say that it is number one?
Because it is obviously not a number one yet!
obviously nobody knows about it or nobody cares about it.
and by the way, wouldn't it to be more trustworthy for somebody else to say this?
Apparently not every brand (or ad agency) realizes that people are increasingly capable of deconstructing their "old school" selling propositions and "self congratulatory" ads like this only create a wall of skepticism.
here's an example that immediately causes a skeptical reaction:
In psychology this old trick is called " deliberate projection of personal need as fact" which means it's a sure sign of lacking thereof.
Why would a brand pay an ad agency to say that it is number one?
Because it is obviously not a number one yet!
obviously nobody knows about it or nobody cares about it.
and by the way, wouldn't it to be more trustworthy for somebody else to say this?
Apparently not every brand (or ad agency) realizes that people are increasingly capable of deconstructing their "old school" selling propositions and "self congratulatory" ads like this only create a wall of skepticism.
Saturday, May 15, 2010
Thursday, May 13, 2010
Idea: New Polaroid camera can capture human soul
Polaroid was once very cool. Now, with the advent of digital instant gratification photography it is nothing special.
Here's an idea how to make a comeback:
Design a personal camera that can also capture the images of human soul.
How?
To use an existing technology of Kirilan and Aura photography. At the moment there are some cameras built for this purpose, but they are mainly produced for hospitals and their design is rather industrial and bulky.
I believe it's time for Polaroid to surprise the photography market again and be the first to bring this technology to a mass market in a slick design and affordable price.
Here's an idea how to make a comeback:
Design a personal camera that can also capture the images of human soul.
How?
To use an existing technology of Kirilan and Aura photography. At the moment there are some cameras built for this purpose, but they are mainly produced for hospitals and their design is rather industrial and bulky.
I believe it's time for Polaroid to surprise the photography market again and be the first to bring this technology to a mass market in a slick design and affordable price.
Wednesday, May 12, 2010
A fresh angle for a new sci-fi movie?
Would love to see a sci-fi movie that explores this scenario of human evolution and with the following tag line:
instead of the usual "dominate or die" direction of thinking, that is.
It would be interesting to see a world without any power structures, controlling institutions or religions. Utopia? Not necessarily. If you combine a climate catastrophe, a new electromagnetic radiation from cosmos that changes human DNA and some help from friendly aliens - we'd be there sooner rather than later.
instead of the usual "dominate or die" direction of thinking, that is.
It would be interesting to see a world without any power structures, controlling institutions or religions. Utopia? Not necessarily. If you combine a climate catastrophe, a new electromagnetic radiation from cosmos that changes human DNA and some help from friendly aliens - we'd be there sooner rather than later.
Idea: Axe side effects
I am bored to see ads flogging generic sex appeal i.e. men's products like Braun shavers, deodorants, etc. - all promising hordes of good looking women filling lives (most probably pathetic) of single males. They all focus on looks rather than character of women.
As an alternative for more discerning males why not develop a strategy that focuses more on the quality (as opposed to quantity) of the attraction?
examples with mythical archetypes:
As an alternative for more discerning males why not develop a strategy that focuses more on the quality (as opposed to quantity) of the attraction?
examples with mythical archetypes:
Saturday, May 08, 2010
Revew: Lies well told
Here are my thoughts I had when watching Spike Jonze's Twizzler commercial (above). I would like to present them in Enochian font:
Friday, May 07, 2010
Idea: All-in-one-world-news.com
The problem with the news is political bias. To get a more or less objective picture of what is really happening in the world one must watch at least more than one news channel.
Why not set up online news portal that would syndicate all major news channels in one place, i.e. called all-in-one-world-news.com?
for example, if there is an important world news, we get to see more than one point of view of the event ( side-by-side) and therefore can form an unbiased (objective) evaluation of what's happening in the world.
another advantage: it would help to easily distinguish individual political and economical interests these news channels propagate.
related to my previous post
Wednesday, May 05, 2010
Pass The Blame outdoor promotion
We placed blames on a tree at one of Berlin's playgrounds.
This video shows what happened when the kids discovered them.
This video shows what happened when the kids discovered them.
Idea: Best tea deserves best water
A tea company sponsors a 3 part adventure documentary exploring the most remote and purest sources of water on earth, i.e. mountains, icebergs, etc.
Tuesday, May 04, 2010
Idea: Outdoor experience at home
A special night glowing ceiling wallpaper with a choice of different star constellations for private bedrooms.
Hardcore star gazers might also enjoy a special lcd film wallpaper with live feed from worldwidetelescope.org and interactive space map.
Hardcore star gazers might also enjoy a special lcd film wallpaper with live feed from worldwidetelescope.org and interactive space map.
Motorbike anti-theft magick spell
spell programmed in january 2010 .
the bike was left parked on the street, invisible
for thieves during my 3 months absence from the country.
Thursday, April 29, 2010
New Olympic sport: Pool sprinting
Why not consider sprinting in water worthy of Olympic sports?
Sprinting in water is at least twice as hard than sprinting on the ground. Standard swimming pools can be used with runners competing in them next to each other, i.e. running 60 m (2 laps) or even 600 m (12 laps).
Sprinting in water is at least twice as hard than sprinting on the ground. Standard swimming pools can be used with runners competing in them next to each other, i.e. running 60 m (2 laps) or even 600 m (12 laps).
Idea: Coke launches Lovertising Festival 2012
Coca-Cola (love and happiness brand) could be the first brand to embrace more ethical advertising platform.
more on lovertising concept here
Wednesday, April 28, 2010
Idea: Thai National Reconciliation Tee
Just returned from Bangkok. The country is divided between the poor north (red shirts) and bourgeois south (yellow shirts). The stand off is longer then 7 weeks.
http://www.thaizer.com/politics/who-are-the-yellow-shirts-and-red-shirts/
It would be cool if tourists, in support for Thai national reconciliation, start wearing red-yello t-shirts!
http://www.thaizer.com/politics/who-are-the-yellow-shirts-and-red-shirts/
It would be cool if tourists, in support for Thai national reconciliation, start wearing red-yello t-shirts!
Subscribe to:
Posts (Atom)