Legendary magazine and advertising designer George Lois doesn't think much of Esquire's recent attempt to promote the battery-powered cover of its October issue as the start of a new age. He said as a former Esquire art director, he was "embarassed" by the "silly gimmick" that was not in keeping with the publication's stature.
and while i was on AdAge website this stupid ad was in front of my face... so i couldn't resist to comment on its lingo ...it's the word "own" that set me off ;))
Thursday, October 23, 2008
Friday, October 17, 2008
Idea: International Vote of Sympathy (website)
I am not a US citizen, but if I had a chance (as an outsider) to cast my vote of sympathy - it would definately be the Doctor.
Then I thought, well... maybe it's not such a bad idea to set up a website that where people from all over the world could cast their VOTES OF SYMPATHY for the candidates of their choice. Obviously they won't be counted as "real" votes, but would provide a lot of insight into how people in different parts of the world feel/think about dofferent elections and their candidates..
Now, some critics of this idea may say that it's a private american issue, etc... BUT i wud say - not really. The US foreign policy of invading countries (under excuse of "preemptive strike") and muddling in foreign policies of other sovereign states in the last couple of decades made it a less private issue.
I also think that international community should cast their sympathy votes also during election times in France, Germany, Russia... etc. In short any country in the world where nataional / foreign policies have a significunt effect on the rest of the world.
---------
UPDATE:
RonPaul2008dotcomluv sent me email informing that such a website already exists: http://www.whowouldtheworldelect.com
thanx, RonPaul2008dotcomluv
Then I thought, well... maybe it's not such a bad idea to set up a website that where people from all over the world could cast their VOTES OF SYMPATHY for the candidates of their choice. Obviously they won't be counted as "real" votes, but would provide a lot of insight into how people in different parts of the world feel/think about dofferent elections and their candidates..
Now, some critics of this idea may say that it's a private american issue, etc... BUT i wud say - not really. The US foreign policy of invading countries (under excuse of "preemptive strike") and muddling in foreign policies of other sovereign states in the last couple of decades made it a less private issue.
I also think that international community should cast their sympathy votes also during election times in France, Germany, Russia... etc. In short any country in the world where nataional / foreign policies have a significunt effect on the rest of the world.
---------
UPDATE:
RonPaul2008dotcomluv sent me email informing that such a website already exists: http://www.whowouldtheworldelect.com
thanx, RonPaul2008dotcomluv
Tuesday, October 14, 2008
Idea: Clip for wonderbox.fr
Message: Things will be gone. Experience is forever.
Labels:
advertising,
idea,
video,
wonderbox
Election poop signs
Inspired by dog poop left behind on the sidewalk and the upcoming presidential election, Greg Beauchamp, cofounder of creative shop Granite Pass, created toothpick-sized flags with such inscriptions as "Healthcare Reform," "Campaign Tactics" and "Maverick Record" beneath "McCain."Beauchamp has planted the micro-signs in the piles not picked up by dog owners across Venice, Cali.
more on his flickr photostream here.
more on his flickr photostream here.
Labels:
advertising,
election,
other people ideas i like,
poop
Monday, October 13, 2008
Sunday, October 12, 2008
Friday, October 10, 2008
The Ladders Money Experiment
Fallon, Minneapolis and @radical.media's Derek Cianfrance have broken out a hidden camera stunt to anchor a thought-provoking direct mail campaign for recruiting site The Ladders.
Aimed at getting the client's foot in the door with recruiters at Fortune 1,000 companies, the agency sent out cases with $100,000 in fake money along with this video.
The stunt is a bit similar to the idea i had awhile ago: 100.000.000 $ Lucky Briefcase but with a different message.
Aimed at getting the client's foot in the door with recruiters at Fortune 1,000 companies, the agency sent out cases with $100,000 in fake money along with this video.
The stunt is a bit similar to the idea i had awhile ago: 100.000.000 $ Lucky Briefcase but with a different message.
Labels:
advertising,
experiment,
marketing,
other people ideas i like
The Village Petstore and Chargoal Grill
Eschewing his characteristic rat murals for the project, Banksy has created The Village Pet Store and Charcoal Grill, a showcase of animatronic foodstuffs, packaged meat products, pet supplies and a monkey watching Discovery Channel primate porn surrounded by ravaged pizza, an empty pack of Marlboro Lights and a crushed can of Bud. The monkey breathes, scratches himself and follows the action onscreen with his eyes, with a discarded National Geographic in reach:
A pearls-wearing bunny applies make-up and wiggles its nose at a medium rodent-sized vanity:
witty socio critique...
A pearls-wearing bunny applies make-up and wiggles its nose at a medium rodent-sized vanity:
witty socio critique...
Labels:
art,
banksy,
other people ideas i like,
social
Monday, October 06, 2008
Monday, September 29, 2008
I changed my mind / DJ Shadow
video rmx using footage from a russian soap Monte Kristo and playing the scenes backwards:
I changed my mind /DJ Shadow from xgeronimo on Vimeo.
I changed my mind /DJ Shadow from xgeronimo on Vimeo.
Friday, September 26, 2008
Friday, September 19, 2008
idea: User generated interactive billboard
Consumers decide what ads (brands) should be displayed on a giant digital city billboard.
click on the pic below to see animated version how it can look in real time:
It can work like this:
Members of the public can choose brand(s) from a list on a special website. For example, the more clicks (or votes) you contribute to your favourite brand, the longer the name of the brand stays on the digital billboard.
The comulative sum of the clicks can be monetized and shared between the contributors,
i.e. 1000 clicks = 10 hrs of display = 100$ (approx)
click on the pic below to see animated version how it can look in real time:
It can work like this:
Members of the public can choose brand(s) from a list on a special website. For example, the more clicks (or votes) you contribute to your favourite brand, the longer the name of the brand stays on the digital billboard.
The comulative sum of the clicks can be monetized and shared between the contributors,
i.e. 1000 clicks = 10 hrs of display = 100$ (approx)
Labels:
advertising,
idea,
interactive,
lovertising,
marketing,
online,
posters,
viral
Tuesday, September 16, 2008
Idea: Online public trash depository
Why not to offer a service that would allow computer users to upload deleted files from their desktop recycle bins for storing them in a global public recyclebin? Anyone is free to scavenge for salvageable material, download and reuse it.
Once the volume of submissins reaches, say, half a million uploads, the site will introduce a public contest to reward the best recycling ideas, for example re-use in digital arts, in sociological studies, etc.
Once the volume of submissins reaches, say, half a million uploads, the site will introduce a public contest to reward the best recycling ideas, for example re-use in digital arts, in sociological studies, etc.
Labels:
contest,
idea,
interactive,
lovertising,
online,
trash
Thursday, September 11, 2008
Idea: Car wound plaster
wound plasters are placed over dents and scratches of cars to promote cheap car insurance, for example, or a garage.
click on the pic below to enlarge:
Text on the plaster: Cheap car insurance + weblink or a telephone number.
click on the pic below to enlarge:
Text on the plaster: Cheap car insurance + weblink or a telephone number.
Labels:
advertising,
insurance,
lovertising,
product design,
promotion
Monday, September 08, 2008
Idea: Online games for real life causes
Here's an idea that brings a new meaning to multiplayer war games:
To educate the players about real life political views of both conflicting sides and let them decide which cause they want to fight for.
The game emulates the real life conflict conditions in the Middle East between Israel and Palestine. Military and diplomatic actions are played in real time by players from different countries in the world.
How it works:
1. The player joins the army after reading statestments from both warring sides of the conflict.
2. After joining the army the player can choose to participate as a "diplomat" (to work on diplomatic strategies and solutions) , as a "warrior" (to fight in battlefield) or as a "journalist" (to witness the events and to report about them on blogs and social networks).
3. Battles are set daily at fixed time.
4. The army that wins most battlefields gets the highest score.
5. The army's diplomats can use the scores as leverage in negotiations with the opposite army.
The ultimate goal of the game is to achive political status quo and bring peace to the region.
Military and political strategies can be discussed and decided by players on special forums and social networks.
War reports are sent around the clock via sms, adding reality. For example:
Palestinian army successfully liberated North of West Gaza.
Sergeant X was killed yesterday in Romalla.
X was graded up as a captain.
X was graded up as chief reporter.
A piramid scheme network:
The player can grade up in the army by recruiting friends as downline "warriors". The same grading principle applies for "diplomats" and "reporters".
Best strategies and tactics from the game will be analized and suggested for possible application in analog world.
All in all, it would be interesting to see if the crowd wisdom can beat real life politicians and generals.
this could be a cool project for private gaming companies like Kuma Games.
This idea was inspired by the following viral campaign for a snack brand. They created 2 armies devided by the taste preferences of two different flavours of the snack.
The armies fought eachother using mobile phones technology.
To educate the players about real life political views of both conflicting sides and let them decide which cause they want to fight for.
The game emulates the real life conflict conditions in the Middle East between Israel and Palestine. Military and diplomatic actions are played in real time by players from different countries in the world.
How it works:
1. The player joins the army after reading statestments from both warring sides of the conflict.
2. After joining the army the player can choose to participate as a "diplomat" (to work on diplomatic strategies and solutions) , as a "warrior" (to fight in battlefield) or as a "journalist" (to witness the events and to report about them on blogs and social networks).
3. Battles are set daily at fixed time.
4. The army that wins most battlefields gets the highest score.
5. The army's diplomats can use the scores as leverage in negotiations with the opposite army.
The ultimate goal of the game is to achive political status quo and bring peace to the region.
Military and political strategies can be discussed and decided by players on special forums and social networks.
War reports are sent around the clock via sms, adding reality. For example:
Palestinian army successfully liberated North of West Gaza.
Sergeant X was killed yesterday in Romalla.
X was graded up as a captain.
X was graded up as chief reporter.
A piramid scheme network:
The player can grade up in the army by recruiting friends as downline "warriors". The same grading principle applies for "diplomats" and "reporters".
Best strategies and tactics from the game will be analized and suggested for possible application in analog world.
All in all, it would be interesting to see if the crowd wisdom can beat real life politicians and generals.
this could be a cool project for private gaming companies like Kuma Games.
This idea was inspired by the following viral campaign for a snack brand. They created 2 armies devided by the taste preferences of two different flavours of the snack.
The armies fought eachother using mobile phones technology.
Labels:
conflict solution,
game,
idea,
online,
open source,
politics,
product design,
social,
war
Tuesday, September 02, 2008
Idea: Praying species
Why not to produce viral videos (i.e. for animal rights campaign) featuring praying animals?
Below are some tests with a rat model i made the other day.
I know rats might not be the best candidates for human compassion, but i kinda like rats... so here it is:
Below are some tests with a rat model i made the other day.
I know rats might not be the best candidates for human compassion, but i kinda like rats... so here it is:
Labels:
advertising,
animals,
lovertising,
product design,
viral
Sunday, August 31, 2008
Wednesday, August 27, 2008
Idea: 1.000.000 $ to touch for luck
here's a marketing idea for The Economist magazine:
At the next International Business Expo, The Economist rents a small space in the hall to display a briefcase with 1 million REAL dollars (or euros), a few security guards to protect it and a sign inviting visitors to touch the money for good luck.
At the next International Business Expo, The Economist rents a small space in the hall to display a briefcase with 1 million REAL dollars (or euros), a few security guards to protect it and a sign inviting visitors to touch the money for good luck.
Sunday, August 24, 2008
Saturday, August 23, 2008
Thursday, August 21, 2008
Idea: TOY GUNS vs WAR
Labels:
advertising,
idea,
lovertising,
marketing,
politics,
posters,
toy,
war
Wednesday, August 20, 2008
Chris Anderson on economy of sharing
Content is close to costing nothing to distribute and the costs of doing things being nearly zero...this will revolutionise our business models.
Labels:
lovertising,
marketing,
media,
other people ideas i like,
talk,
trends,
video
Idea: Rear view mirrors in public toilets
Rear view windows fitted on pissoirs in cinema toilets to increase public safety during the screening of Scary Movie 4! A holographic image appears on the mirror every time a person is using the pissoir....
Labels:
advertising,
idea,
movies,
product design,
promotion,
scary
Monday, August 18, 2008
Trash cans for old mobile phones
here's a cute little POS idea for a mobile shop. click on pic to enlarge.
behind the trashcan on the window pedestrians can see the shop's special offers.
behind the trashcan on the window pedestrians can see the shop's special offers.
Labels:
advertising,
idea,
mobile,
POS
Friday, August 15, 2008
Idea: Election posters near graveyards
Thursday, August 14, 2008
Vladimir Putin hails a cab
really like this viral video showing Putin getting a cab to Kremlin (and refusing to pay 300 dollars for the ride).
Labels:
other people ideas i like,
russia,
video,
viral
Wednesday, August 13, 2008
DMCA issue
yestarday youtube permanently disabled my account.
reason stated in email: violation of copyright (featuring snippets of some other film in my film). it was swift and without a warning! ... i can't loggin to check the video in question.
apparently those who flagged the video (MELA FILMS LLC) think that sharing some of their material (in a non-commercial use!) is not a good idea...
here's a great talk from Larry Lessig on how the law strangles creativity:
reason stated in email: violation of copyright (featuring snippets of some other film in my film). it was swift and without a warning! ... i can't loggin to check the video in question.
apparently those who flagged the video (MELA FILMS LLC) think that sharing some of their material (in a non-commercial use!) is not a good idea...
here's a great talk from Larry Lessig on how the law strangles creativity:
Monday, August 11, 2008
Sunday, August 10, 2008
Tuesday, August 05, 2008
Monday, August 04, 2008
Idea: News on the news
We all know that different news media push different political agendas. Why not to create a news channel that would make it even more obvious? Let's say a daily (or weekly) "news on the news" tv channel (or a web portal!) that would tell us how most popular news media covers the most important daily world news .
For example, if the news are about the conflict in the middle east, the presenter of News on News tells us what FOX, CNN or Aljazeera reported about it (i.e. what part of the story is emphasized, what are the political accents, what part of the story are not reported, if there are any other differences of the coverage, etc.)
The benefit for the general public: it will not only provide a more objective picture of the world news, but will also make news media manupulation more transparent for the viewer.
Below are some visual moods of the idea:
Related idea from my previous post: Good News vs Bad News
For example, if the news are about the conflict in the middle east, the presenter of News on News tells us what FOX, CNN or Aljazeera reported about it (i.e. what part of the story is emphasized, what are the political accents, what part of the story are not reported, if there are any other differences of the coverage, etc.)
The benefit for the general public: it will not only provide a more objective picture of the world news, but will also make news media manupulation more transparent for the viewer.
Below are some visual moods of the idea:
Related idea from my previous post: Good News vs Bad News
Sunday, August 03, 2008
Wednesday, July 30, 2008
Tripping thru berlin's winter garden
psychodelic mix of german winter garden with the footage i shot in india, 2 superimposed tracks.
Tripping through Berlin's winter garden
audio: slightly remixed track from The Seizure Narrative / Robert Nickson vs The System Network
Tripping through Berlin's winter garden
audio: slightly remixed track from The Seizure Narrative / Robert Nickson vs The System Network
Monday, July 28, 2008
Saturday, July 26, 2008
Idea: Best Love Poem delivered by colourful worms
famous rumi love poem, requires a bit of patience to figure out all the letteres but it's worth it. very trance indusive!
.
.
Nagda's Lucky Notebooks
i met this sweet old man in Goa. he was selling some handcrafts from his home state Rajasthan. i liked his small notebooks and bought quite a few of them. we had a deal: for every notebook sold on ebay i will share the profit with him 50/50.
he was so happy he started to sing… and this video was born :)
Nagda's Lucky Notebooks from xgeronimo on Vimeo.
here are some pics:
he was so happy he started to sing… and this video was born :)
Nagda's Lucky Notebooks from xgeronimo on Vimeo.
here are some pics:
Labels:
advertising,
ebay,
india,
lovertising,
uncategorized,
video
Friday, July 25, 2008
Fake Real Fake Watches
The original RealFakeWatches:
http://realfakewatches.plugimi.com/
...and really Fake RealFakeWatches (my paper version):
and in titanium black:
download for free, cut it out and wear with pride!
http://realfakewatches.plugimi.com/
...and really Fake RealFakeWatches (my paper version):
and in titanium black:
download for free, cut it out and wear with pride!
Labels:
fake,
idea,
other people ideas i like,
product design,
uncategorized
Wednesday, July 23, 2008
BMW Hourglass in Moscow
It's the kick-off party to start the countdown for BMW’s European launch of the latest model of BMW 7 series, slated to take place this fall. At the start of the build-up, more than 180,000 silvery balls concealed the car that was gradually revealed as the balls fell to the lower level.The 12-meter-high glass contraption is the centerpiece of the party thrown to 400 invited guests and celebrities. Pretty cool kick-off.
More info at BMW website: never-stand-still.com
More info at BMW website: never-stand-still.com
Labels:
advertising,
marketing,
other people ideas i like
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